Sunday, July 22, 2007

One sweet ride




I've spent a lot of time talking about the guts of the Star Car ... the wireless technology, the cameras, the computers, etc. What I haven't touched on is the neatly designed exterior.
The Star Car came to us from Carter Chevrolet a plain white color. Nothing wrong with that, but it doesn't exactly scream the message we want it to -- that the Star Car is here and news must be happening.
Above is a mockup created by one of The Star's several creative and talented graphic artists, Brian Petty. It mixes some blue into the design, and screams "Star Car" across the side and the hood. It also promotes Ifra and NewsGear, the companies that provided us a lot of the online technology and the know-how to install it. Last, but not least, it mentions Carter Chevrolet's contributions.
It's supposed to be back from the shop the middle of next week. When it's back, it will sport the awesome new paint scheme, and no one will have any doubt what the Star Car is.

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